* Digital Touchpoints * Banners * Movable Ink

* Digital Touchpoints * Banners * Movable Ink

  • With an updated mobile-first CRM strategy, we reduced the amout of email text by utilizing dynamic cards and banners. This resulted in a global Open Rate and CTOR increase within one month of implementation.

    USA + 2.44%
    UK + 3.92%
    AUS + 2.27%

  • Working with the web and design teams, we developed moveable ink modules and banners to maintain a similar look and feel across multiple channels. Not only did it offer flexibility to say more with less, using dynamic visuals and headlines, countdown timers, cards, and flags, this reduced the size and length for all web and email assets — aligning with a mobile-first UX design approach.